How Oak Harvest Scaled to $1B AUM with LeadCenter.AI

Founded in 2010, Oak Harvest Financial Group serves clients with a singular focus: their financial well-being. They take the time to understand each client’s unique story and needs, delivering data-driven, personalized solutions through a holistic approach. 
Description: Financial Advisor and Wealth Management Firm
Location: Houston, Texas
Implementation Year: 2021

Scaling the business with automation

$1B

AUM

50

Employees

15

Financial Advisors

Challenges

As Oak Harvest grew, so did the complexity of its operations. Before adopting LeadCenter, they encountered several roadblocks:

  • Using silos of apps that did not integrate, leading to inefficiencies across teams.
  • Manual data entry for tracking leads, appointments, and production consumed hundreds of hours annually.
  • Significant time was spent each month manually preparing reports.
  • The administrative workload increased instead of allowing the team to focus on sales growth.
  • Reliance on paper-based financial questionnaires, slowing down processes.
  • Lack of real-time access to key performance indicators (KPIs) hindered quick decision-making.

These challenges held the team back and made it difficult to scale efficiently.

Over the past four years, we have partnered with LeadCenter.AI to expand its platform, ensuring it supports the entire lifecycle of our client journey. Today, we use LeadCenter.AI to automate marketing, sales, operations, and reporting at Oak Harvest Financial Group.

Troy Sharpe
CEO and Founder

LeadCenter Features Used

CRM
To centralize contact data, activity history, and household details in one place
Marketing automation
To manage campaigns, seminars, email, and text
marketing
Sales automation
To automate prospect engagement and pipeline updates
Seminar management
To automate event confirmations, reminders, and track ROI from seminars
Scheduling management
To offer public calendar booking links, automate reminders, and streamline meeting follow-ups
Production tracking
To monitor AUM, insurance, and advisory production with real-time data
Executive reporting
To access live dashboards with firm-wide KPIs and make data-driven decisions
How Oak Harvest Scaled to $1B AUM with LeadCenter.AI

LeadCenter provided tighter integration between marketing, business development, and operations by using a single, integrated platform instead of silos of apps. The tools saved us hundreds of hours each year on report preparation while delivering the insights we needed.

Megan Scheff
Marketing Director

Solution

Today, Oak Harvest uses LeadCenter across the entire customer journey, including:

  • Marketing automation to manage campaigns, seminars, email, and text marketing.

  • Automated lead capturing from multiple channels and mediums like phone calls, text messages, and form submissions.

  • Sales pipeline management that enables advisors to engage prospects using pre-defined templates.

  • Automated financial questionnaires that prospects complete, automatically populating the CRM with accurate data.

  • Scheduling assistance and reminders to streamline appointment management.

  • Production tracking and forecasting for improved decision-making.

  • Executive reporting to monitor key performance indicators (KPIs) across the business.

Results

With LeadCenter, Oak Harvest transformed its workflows and accelerated growth. The platform helped them:

  • Increase revenue through a higher conversion rate of sales to business.
  • Reduce no-show rates for appointments and seminars.
  • Track key performance indicators (KPIs) in real-time.
  • Lower operational costs by reducing administrative workload for data entry and report preparation.
  • Reduce technology costs by using an integrated platform, eliminating the need for additional tools and integrations.

From the beginning, we knew that this tool was different. The team behind it is adaptable and responsive to meet the needs of a scaling RIA.

Troy Sharpe
CEO and Founder
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